RESUME
Trained in interactive media, Haoquan moves fluidly between disciplines. He is not only a world-builder in 3D environments but also a versatile art director with a strong command of visual design—spanning graphics, product aesthetics, and moving image. Whether directing a fashion film, designing a brand campaign, or shaping an immersive installation, his approach is unified by a keen sensitivity to form, texture, and mood.
His practice often employs tools like Unreal Engine and motion capture to create poetic, cinematic experiences. Across all mediums, Haoquan seeks to design not just visuals—but atmospheres that breathe, linger, and transform.
Blending contemporary sensibilities with cultural memory, his work invites viewers into spaces where emotion is embedded in geometry, silence becomes narrative, and aesthetics speak beyond the surface.
Dolca Morto
Virtual Production Fashion Lookbook
Virtual production fashion shoot & campaign
New York, 2024
dolca morto is an independent project where I explored how 3D game engines and virtual production can reshape fashion storytelling. I directed and produced a virtual fashion lookbook, designing the environment, motion, and camera language entirely within Unreal Engine.
My role spanned from art direction to technical execution: building digital sets, choreographing garments in motion, and framing them through cinematic sequencing. By treating the lookbook as an immersive world rather than static presentation, the project highlights how emerging media can expand fashion narratives beyond traditional photography and film.
Made with
Unreal Engine 5.3
Marvelous Designer
Adobe Premiere
Project Genres
Virtual Production
Fashion Design & Photography
Art Direction
Roles
Creative Director
3D Artists
Virtual Production Technician
Credits
Fashion Designer: Maggie Zhou, Haoquan Wang
Fashion Photographer: Honglin Cai, Keer Zhao
Music: Lecheng Chao
Video Editing: Lecheng Chao, Haoquan Wang
Production Assistant: Manxue Michelle Ma
Graphic Design: Peiyu Eva Zhou
Thesis Advisor: Sharon De La Cruz, David Stein
Technical Advisor: Todd Bryant
Special Thanks: WLab Innovation
12 Sculptural “Forms”, 12 Starting Points；
No Beginnings, No Ends…
A Conceptual Short For Wenjue Lu’s annual project Collection 2024, titled “Aufhebung”
3D Animation & Renderings
New York, 2025
For Wenjue Lu’s annual collection Aufhebung, I collaborated closely with the designer on the overall creative direction of the project’s video component. Drawing from the collection’s “12 Forms” sculpture series, I created a 3D animation that extends the dialogue between garment-making and sculpture into a digital, spatial medium.
Beyond the visual execution, I co-directed the artistic vision with Wenjue Lu and coordinated with music producer Alan Lecheng Chao, integrating experimental sound design into the piece. This synergy of image and sound crafted a more immersive and multi-sensory experience, reinforcing the collection’s theme of continuous transformation and inspiration.
Made with
Unreal Engine 5.6
Adobe Photoshop
Adobe Premiere
Project Genres
3D Concept film
Fashion Campaign & Marketing
Art Direction
Roles
Creative Direction
Project Cooridator
3D Artists
Editor
Credits
Conception: Studio Wenjue Lu
3D Model provided by: Studio Wenjue Lu
Technical Artist: Haoquan Wang
Director: Haoquan Wang
Editing: Haoquan Wang
Music: Alan Lecheng Chao
Special Thanks: Kommune
Interspecies Love Letter: Sky Painting for EARTH to SPACE
3D Animation & Projection Mapping
Kennedy Center, 2025
As part of Cai Guo-Qiang’s large-scale multimedia performance, I led the design and production of 3D animation projection mapping sequences that brought the narrative of "Stella"—a solitary satellite drifting through space—to the gravyard of satellites in space. Collaborating closely with the Cai’s team and the cAI™ system, I translated cosmic storytelling into immersive visual experiences projected across 150m wide monumental forrest. My work integrated seamlessly with custom fireworks and live performance, creating a dialogue between Earth and the cosmos through light, movement, and emotion.
ClientCai Guo-qiang, Cai Studio
Made withUnreal Engine 5.4Adobe Premiere
Project GenresProjection Mapping3D Animation
Roles3D Artist
Blue Desert
an experimental short film rendered in Unreal Engine
Experimental storytelling | CGI film
New York, 2024
Blue Desert is a short film created in Unreal Engine, exploring the threshold between reality and dream. I co-directed it with Michelle Ma, and co-produced the project, shaping it as a poetic journey through fragmented memory and inner landscapes.
My efforts combined narrative development, visual world-building, and cinematic direction, using real-time 3D environments to mirror the protagonist’s fractured psyche. By blending immersive visuals with lyrical storytelling, the film investigates themes of loss, connection, and the pursuit of meaning beyond consciousness.
Made withUnreal Engine 5.3OpticTrack(Motion Capture)Motion BuilderAdobe Premiere
Project GenresVirtual ProductionMotion CaptureUnreal Engine Cinematics
RolesArt Direction(Unreal Environment Artist, Lighting)Motion Capture TechnicanCo-Director(with Manxue Michelle Ma)
Credits
Sound by Alan Lecheng Chao & Michelle Nova Luna
Screenplay and Script by Michelle Manxue Ma
Technical Directed by Haoquan Wang
Cinematography: Michelle Ma, Haoquan Wang
Colorist Irmak Akgur
“AF” 3D Visualizer
3D Audio visualizer | Music video
New York, 2024
Commissioned 3D visualizer created using Unreal Engine and Blender. Designed to match Otis Zheng’s futuristic cosmic aesthetic, the piece blends real-time environments with stylized motion to enhance the track’s emotional and spatial depth.
ClientOtis Zheng
Made withUnreal Engine 5.4BlenderAdobe Premiere
Project Genres3D AnimationMusic Video
Roles3D Artist
Light v.
Land Art Installation
Hebei, China 2024
“Light v.” is a series of abstract land art installations. “v.” is the abbreviation for verb. This work aims to discard the artist’s subjective narrative and let the light speak for itself. It transforms the beach into a canvas and the ocean into a backdrop, allowing the audience to freely choose how to observe, interact with, and interpret the piece.
ClientMigratory Birds 300, Aranya Theater Festival
Stainless steel, compressed plastic board
15m * 3.4m * 2mAranya, 2024